Affiverse Agency lends its expertise to the South African Affiliate Marketing Summit

Affiverse, a boutique affiliate marketing agency has been invited to attend the SIGMA Africa summit in Cape Town on 13 March 2025. As a leading affiliate and performance marketing agency operating in the E-commerce, SaaS and iGaming industry, Affiverse is perfectly poised to contribute to learning and development of the Affiliate industry in the South African market.

Passionate about training and development in the Affiliate industry,  Lee-Ann Johnstone, CEO of Affiverse, will be speaking at the summit on Wednesday, 12 March  as part of the panel discussion on: Affiliation in Africa’s Emerging Markets as a Trusted Source for Players’ Acquisition, where she will contribute to the discussion, bringing over 25 years of experience and insight into developing, emerging markets, tapping into affiliate and performance marketing for delegates attending this event. 

Why Affiliate Marketing in South Africa, Matters

Africa’s iGaming market is rapidly evolving, presenting immense opportunities for brands looking to establish their presence within the locale. As regulations develop and digital adoption accelerates, affiliation has emerged as a key strategy for operators to acquire players in new and growing markets. In this panel, Lee-Ann will uncover why affiliate partnerships play a pivotal role in launching marketing campaigns in Africa and how they can help build trust among players and what strategies are essential for sustainable growth in this dynamic region. 

“Affiliate programs require clear strategies to be successful.” says Lee-Ann. “I’m heading to Africa to help brands understand how to leverage affiliate marketing within their digital mix and share how more established markets have harnessed the power of affiliate marketing to grow sustainable programs and build partnerships based on transparency and trust.“ 

Meet Affiverse at SiGMA Africa

Beyond taking the stage, Affiverse will also be exhibiting at the event—actively looking to connect with brands and publishers that want to work with operators they can trust. For those that need expert affiliate management services we welcome you to stop by our stand 78BR and book a meeting with our team to discuss what strategies are right for your business.

From launch plans to technical support questions, our team will be on hand to talk to brands and publishers who want to leverage the growth of the affiliate industry and understand how partnerships like this can build scale in their businesses. 

Whether you’re looking to launch, optimise, or scale your affiliate program in Africa or worldwide, our team will be on hand to provide free advice and consultation at this event to help you build sustainable and high-performing partnerships.

Book a Meeting with Us

If you’re attending SiGMA Africa and want to explore how Affiverse can help your business grow through strategic affiliate marketing, we’d love to meet you! 

Book a meeting with our team and let’s discuss how we can support your affiliate marketing success.

Join us in Cape Town and be part of the conversation shaping the future of iGaming in Africa!